This isn’t views for the sake of views. We’re turning the build, the journey and the people who follow it into something that earns — and the reason we’re earning is to give back to people who were hit when our business came down.
Not because anyone’s making us — because it’s the right thing to do. And because we want our boys to grow up knowing that’s how you carry yourself when life knocks you flat.
All of it out in the open: the build, the road, and the giving back. The full detail of how it works goes live right here the moment it’s signed off.
The real version. The cost, the struggle, the doubts, the wins. No fake polish.
Not a solo hero arc. A family building something impossible, together.
Here's what's actually possible. Decide to build something — then do it.
Through heartache produces beautiful things.
Twenty years building custom vehicles — and then the hardest year of my life took it all down to nothing.
I’m not here to relive it or point fingers. I’m here to show what comes after. When you hit rock bottom as a dad you get two choices: stay there, or get up and build something your boys can be proud of.
So this is me getting up — in the open, the wins and the failures, nothing glossed. Proof that the lowest point of your life can be the start line for something bigger.
I’m not asking for forgiveness. I’m asking for a chance to show my boys that when life knocks you flat, you don’t run — you rebuild.
No bought-in conversion. A bare Mercedes Arocs 3333 6×6 turned into a home on wheels — twenty years of fabrication going into every joint.
A kinetic rail-on-rail subframe — so the box rides with the chassis off-road instead of tearing itself apart. Chassis measured up, design being finalised.
Current stageA 7.5m torsion-free living box with a 45° rear departure cutout — built to carry a family across continents and still clear the angles.
DesignedA powered deck that slides out from under the box by the door, steps and awning with it — somewhere to sit the moment we’re parked up.
Designed16.00 R20 off-road tyres, side-exit exhaust, and the recovery kit to get unstuck anywhere on earth.
Spec lockedA drop-off trailer for the Jimny, the bikes, the boards and the tools — it stays at camp while the truck goes where a trailer can’t. It’s the stretch goal: we leave on time with or without it.
Stretch goalThe final push to 1 September 2027 — when it rolls out of Barnsley for real.
The start line
This is her, today. A 2014 Mercedes Arocs 3333 6×6, OM470 straight-six, 326hp, bought as a council gritter chassis. White cab, bare rails, quarry mud.
No box, no bed, no glamour — and that’s the point. Every stage from here — subframe, habitat box, slide-out, the lot — gets built by hand and filmed honestly. The spec below is where she’s going. This is where she starts.
What we’re building: a torsion-free subframe, then a fully insulated habitat box in satin black — beds for all four of us, a proper kitchen, hot shower, off-grid solar and lithium power, water for weeks not days, heating for −20 winters and airflow for desert heat. Slide-out storage, and every system serviceable with hand tools on the side of a road. Built to live in, not to show off.
A ground-up self-build on a satin-black Mercedes Arocs — not a kit, not a conversion off the shelf.
Sarah wanted light. I wanted dark. So we put it to a vote — and dark won, 18 to 10.
Charcoal black, forest green, smoked oak and brass. A proper kitchen, a full-size bath, triple bunks for the boys and Peanut, and our bed across the back. These are design renders, not photos — the real thing gets built by hand, on camera, same as the rest of it.
A drop-off trailer behind the truck. Same height, same tyres, same tent on the roof.
The Jimny, the bikes, the boards, the kayak and the tools all live in it — and it doubles as a pop-up coffee bar under the canopy. It drops at camp, so the truck can go where a trailer can’t and nobody’s stranded. The truck comes first, though. We leave 1 September 2027, trailer or no trailer.
This was never really about a truck. It’s about taking the hardest chapter of my life and turning it into something that means something — and bringing people with me.
It’s about two boys watching their dad rebuild from nothing — so they grow up knowing you can break, get back up, and come back stronger.
And it’s about proving the same internet that tears people down can lift them back up. If you’ve been at your own rock bottom, you’re not watching this journey — you’re on it with us.
How we give back will be set out here in full, in the open, once it’s all signed off — the only version worth doing is the honest one.
Real family, real truck, real life — the whole reason the wheels turn.
This isn’t a solo hero arc. It’s a family build, start to finish.
Every weld, every mile, everything we build is for this lot. The inheritance isn’t money — it’s watching it happen.
Build a 6×6 expedition truck from the ground up, leave Barnsley on 1 September 2027, and take a family across the world — filmed honestly, the whole way.
The truck, by hand, filmed daily — an episode a week, a reel a day. Wins and failures, nothing glossed.
Rolls out of Barnsley. A public send-off — the start line we’ve been building toward.
Europe → Morocco → Southern Africa → Balkans → Türkiye → Caucasus → Central Asia → China → South-East Asia → Indonesia → Japan → Australia. Six years on the road, home on wheels.
The build, the journey and the giving back — documented honestly and shared as it happens.
Sixteen chapters, six years, one truck. Press play and Ben talks you round every leg of it — sound on.
Honest kit, built to last. Every order backs the build and the road ahead.
We’re actively looking to partner with brands for this build — the right ones.
Every stage of this truck gets built on camera by a tradesman with twenty years on the tools, then driven across roughly 42 countries on some of the hardest roads on earth. Kit that comes with us gets fitted properly, worked hard, and shown honestly — the full build series, the expedition, and everything in between. If it survives us, that says more than any advert.
If your brand belongs on this build — tools, power, suspension, tyres, camp kit, tech — we should talk.
The Crew is the inner circle — the people riding along from day one, pulled right inside the journey.
It all routes back out in the open. The live feed below switches on the moment it’s signed off — real, verified, updating on its own. Names stay private; the giving doesn’t.
Your home for the full films, behind-the-scenes, the monthly Q&A and crew-only kit. Free to join.